The graphic to the right (and above) is my view of talented small businesses operating within several unique markets. One such environment includes the dominant presence of many large systems integrators. Our company maintains excellent relationships with these partners and respects their ability to meet the demands of large scale programs. After a successful engagement, we look for additional opportunities in which to "team" for high value technology solutions.
The key question: What happens next?
We tend to move quickly to the next program/project and continue hiring bright minds for new assignments. The failing part of the equation is the lack of business partnerships with other small businesses. Large corporations aggressively compete for talent and contracts. They even attempt to distinguish themselves by highlighting perceived deficiencies of fellow large competitors. However, they've also mastered the art of strategic teaming. Large companies team within areas of product and service "overlap" as well as complimentary offerings to provide value to end customers. This also addresses the ability to support large scale programs within a particular market.
Small businesses appear to suffer from a form of insecurity due to their size, similar skills, or lack of a defined business strategy. Instead of building relationships to make their offerings stronger and expand their presence, small companies "huddle" to prevent their perceived small competitors from hiring away talent or outpacing their growth. This is a large problem that restricts what should be the ultimate goal of each small business - growth, diversification, refinement of offerings, and solid infrastructure. Instead, poor relationships are matched with even worse perspectives on business strategy (especially within tech-centric markets) and financial planning. Large companies benefit by this lack of vision by furthering their profit "centers" and limiting the amount of market penetration of new firms (based on scale/financing needs). With the economic crisis and objectives of buying organizations to become more efficient in spending (which means leaner budgets), small companies must begin to think in a more strategic and agile way - lest they become ancient like the pyramids of Giza.
1 comment:
It is my pleasure to meet the CEO of LMN solutions.
I am a one man army running LMN Solutions in NYC metro area. I do just Microsoft latest technologies with SharePoint as core expertise. I have done some heavy duty worldwide implemenations for large companies.
If you have more free time we can email or chat on the phone.
best regards and kind wishes
Narsan Lingala
narsan@lmnsolutions.net
732.718.8783
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